Annual Report 2015
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Key events 2015
- The Swisscom mobile network is named the best mobile network in Switzerland by Connect magazine for the seventh year in a row and, for the second time, tops the rankings in a comparison with Germany and Austria.
- Advanced Calling lets Swisscom customers make calls over the 4G/LTE (VoLTE) and WLAN networks with even better voice and telephone quality.
- Swisscom tests the new G.fast data transmission standard and connects the first test customers. G.fast and a combination of fibre-optic and copper lines permit bandwidths of up to 500 Mbps.
- Swisscom reveals the first driverless car on Swiss roads and aims to gain insights into how mobility might look in the future.
- With the new “All-in Signing Service”, users can simply and securely sign with their mobile phones. Printing out and mailing of paper documents is no longer necessary.
- In line with the “smart cities” concept, Swisscom helps cities and towns to plan their infrastructures in a more targeted manner and manage them more simply: in Pully, canton of Vaud, a new method is helping to improve traffic flows in the town and thus relieve the burden on the town centre. The method relies on anonymised and aggregated mobile phone data.
Products and services
- Roaming becomes massive cheaper for all Swisscom customers. All Natel infinity plus subscriptions include unlimited calls, SMS and 1 GB of data transmission in the EU; standard prices for using mobile phones abroad become even cheaper. This means that Swisscom has the most cost-effective range of Roaming offerings in the Swiss market.
- Swisscom increases Internet speeds for Vivo packages. Vivo customers can now also answer calls made to their fixed-network number directly on their mobile phone, regardless of their location.
- Swisscom increases the data volume included in Natel easy smart packages and cuts the price of the largest regular package.
- Swisscom TV 2.0 brings HbbTV to SRG channels. The multimedia successor to teletext lets users enhance programmes according to their needs and offers many interesting features.
- Swisscom introduces innovative cloud services on the market in the application and Enterprise cloud, and has won well-known customers for them already.
- With SmartLife, Swisscom launches a new, flexible control and security system for use in the home. The Internet of Things thus becomes a reality in homes: SmartLife activates an alarm in the event of a break-in or fire, for instance, and allows you to remotely control your home’s electrical equipment.
- Symmetrical bandwidths enable Swisscom fibre-optic customers to upload and download data at the same speeds. For the same price, Swisscom doubles the capacity of Vivo M for all customers, enabling them to surf the web at speeds of up to 100 Mbps.
- Customers can use the MySwisscom app in more than 100 Swisscom Shops to scan purchases of up to CHF 100 in value, pay for them and take them home without having to queue at the checkout.
- myCloud, the online storage service for photos, videos and other files, lets customers easily store personal data and access or share it from any location and at any time.
- Swisscom strengthens its commitment to the successful dual training model by expanding its diversified ICT training programme even further. It now also gives high school graduates an attractive path to learning and working in the digitised world.
- Heating in Swisscom’s building in Zurich-Herdern is now CO2-neutral and uses only waste heat from cooling its operations rooms.
- Of the world’s 500 largest companies, Swisscom ranks sixth in US magazine Newsweek’s global “Green Ranking”.
- Swisscom signs the Work Smart Initiative and holds its first Work Smart Week. In doing so, it supports flexible, location-independent working models for its employees.
- The “medienstark” Internet platform reports a steady rise in user numbers for the second year. It offers practical tips on how to get the most out of digital media in everyday family life with topic areas including privacy, cyberbullying, video game addiction and becoming media savvy.
- Over 400 school classes conducted their own projects on climate protection and energy efficiency in 2015. Energy and Climate Pioneers is an initiative undertaken by Swisscom and its partners Solar Impulse, SwissEnergy and myclimate.
- Swisscom Health and the i-engineers launch a strategic partnership to provide patient-record and networking solutions for hospitals. The cooperation will create new cloud-based solutions for hospitals that will also be beneficial to doctors and patients. With the acquisition of H-Net AG, Swisscom strengthens its portfolio and customer base.
- The merger of local.ch and search.ch creates a comprehensive Swiss directories and information platform that competes with international providers.
- Swisscom sold the Swisscom Hospitality Services division to HoistLocatel. The EOS Group acquires Swisscom subsidiary Alphapay Ltd.
- Swisscom launches Wingo, a brand for digitally savvy customers. Wingo offers individualised products stripped down to meet the target group’s basic needs, with the best service at an affordable price.
- Swisscom and Coop launch Siroop, an online marketplace, where they each contribute their expertise in digitisation, e-commerce, marketing and retailing to the new start-up.
- In Swisscom Friends, Swisscom, together with the start-up Mila, offers its customers an additional, flexible and fast on-site customer support service. Swisscom takes over a majority stake in the start-up Mila.
- The joint marketing company comprised of Ringier, SRG and Swisscom gets the green light from the Competition Commission.
- Swisscom and École Polytechnique Fédérale de Lausanne (EPFL) enter into a strategic partnership and establish a competence centre for digitisation on the EPFL campus, Swisscom’s Digital Lab.
- In order to improve the customer experience from a single source, boost the company’s effectiveness in the ICT market and create greater scope for innovation, Swisscom increases the level of digitisation within its organisational structure from 1 January 2016 onwards. Sales and Service for Residential Customers and SME and the Digital business are merged together to form a single business unit each. To exploit synergies, product development and provisioning for Residential Customers and SME are combined into one.