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Another important element of Swisscom’s precautionary principle is staff training and the raising of awareness among employees, involving for instance a separate programme addressing sustainability issues at Swisscom.
Management approaches and material issues
- Collective employment agreement covering the representation of employees, the relationship with unions and other matters
- Group Directive on the financial management of the Group
- “Mobile work” guideline, which sets out the rules governing mobile working, and “management guideline”
- Environmental management system in accordance with ISO 14001 and associated directives and guidelines on the issues of energy and CO2 (guideline on Swisscom greenhouse gas inventory in accordance with ISO 14064)
- Group Directive on security including data protection
- Compliance policy with the associated compliance management system (described in more detail below) and directives on the issues of law and anti-corruption
- Guideline on investment
- Purchasing policy
- Culture: An effective CMS is founded on a culture of compliance. The Code of Conduct sets down the minimum expectations of the Board of Directors and CEO of Swisscom Ltd, which are communicated throughout the Group in the course of management work and day-to-day collaboration.
- Objectives: The Board of Directors has defined Compliance goals. All organisational measures and activities are aligned with these goals.
- Risks: Swisscom identifies compliance risks arising from its business activities and from regulatory and legislative changes. It assesses these risks and manages them using suitable measures.
- Organisation: The Board of Directors has defined the minimum tasks of Compliance. The Group Executive Board and the management boards of the subsidiaries have defined further tasks and responsibilities and provide the resources required for an effective CMS.
- Communication: Employees are informed of their tasks, competences and responsibilities. Regular reports are sent to the Board of Directors and the Group Executive Board of Swisscom Ltd, as well as the management boards and boards of directors of the subsidiaries and other internal units.
- Monitoring and improvements: Swisscom monitors the CMS and eliminates any weaknesses on an ongoing basis.
Swisscom conducted in-depth reviews with regard to data protection and confidentiality, again primarily of Swisscom (Switzerland) Ltd. It also approved a comprehensive package of measures for the continuous improvement of the CMS. As its cross-border activities are intensifying, Swisscom optimised the CMS in the area of global trade.
There were no infringements against fair trading in marketing and communications in the year under review.See
Practices in relation to copyright laws
Copyright is governed by the Collective Employment Agreement. Employees assign any copyright and associated protective rights (in particular rights to software) and all shared rights to Swisscom, if these rights were created while working for Swisscom. This applies specifically to all achievements made by the employee either alone or in collaboration with others while employed by Swisscom. In the event that Swisscom has no interest in the rights transferred to it, the employee’s right to make use of them may be returned by contract.
Further management approaches based on the six GRI categories (economic, environmental, labour practices, human rights, society and product responsibility)
There are Group directives governing the various GRI sustainability topics. Specific technical regulations and guidelines also exist, for example on the cooling of telephone exchanges and data centres and the decommissioning of transmitter stations. These regulations are cited in the following chapters.
Swisscom’s responsibility towards the public
- Sustainable conduct in the ICT sector
- ICT in the education system
- Improvements in customer service (e.g., relating to consumer protection)
- Nationwide mobile and broadband infrastructure in Switzerland
- Improvement of customer information systems
- (e.g., information on mobile phone services for customers outside of Switzerland)
- Contribution of ICT to energy reform
Swisscom supports a solution-oriented approach, in the interest of the common good and in the interest of the company. The positions Swisscom takes are based on clear facts. Swisscom maintains transparent and trusting relationships with politicians, public authorities and the community. The company participates in public hearings and events and plays its part in the political process by issuing written statements. Based on the relevant ethical codes (the Code of Lisbon and the Code of Professional Conduct of the Swiss Public Affairs Society), Swisscom rejects unlawful or ethically questionable practices aimed at exerting influence on opinion leaders. Moreover, Swisscom is a non-denominational, politically neutral organisation and does not support any political parties financially.