Criteria of materiality
- Importance of topics addressed by Swisscom’s mission statement
- Significance and relevance of topics for stakeholder groups
- Effects on the company’s financial position, results of operations and reputation
First classification of sustainability topics in the materiality matrix
In a symbolic move towards increased stakeholder involvement, Swisscom reviewed its strategic “2:1 target” in collaboration with its long-term partner organisations WWF and myclimate. As part of the “2:1 target”, Swisscom aims to work together with its customers to save twice as much CO2 as it emits throughout the entire company including the supply chain by 2020. Specifically, dialogue with WWF and myclimate helped set both the target amount and find a plausible calculation method. Swisscom incorporated many suggestions throughout the process which helped improve the calculation method and communication of the climate protection target. Swisscom placed specific review requests with both partner organisations in order to rectify any shortcomings. Thanks to the transparent approach – Swisscom disclosed all assumptions and calculations to partners – the “2:1 target” was successfully defined in more precise terms. This does not, however, bring Swisscom’s dialogue with its partners to an end. Swisscom wants to continue to consult myclimate and WWF for its annual interim reports in order to obtain a neutral opinion. The issues are arranged alphabetically within the boxes of the materiality matrix.
New classification levels
The survey results have also been forwarded to division management and the Group Executive Board, and are commented on to some extent in the 2016 Annual Report where relevant.